A premium haircare guide curated by FORD Salon experts
Why Hair Changes After 40
With age, hair undergoes both biological and structural changes: reduced sebum production, slower follicle activity, hormonal shifts, and weakened internal structure. These can result in:
- Thinner, weaker strands and reduced density
- Loss of moisture and shine
- More frizz, dryness, and brittleness
- Texture changes, especially post-menopause
- A more sensitive or flaky scalp
The right active ingredients and targeted haircare after 40 can help restore vitality, hydration, and strength, allowing hair to age beautifully.
1. Gentle Cleansing
Why: Sulfate-free shampoos help preserve the scalp’s natural lipids and maintain softness and shine.
Key Ingredients:
- Glycerin & hyaluronic acid for hydration
- Ceramides for barrier repair
- Japanese Ashitaba extract for revitalization (Ashita Supreme)
- Abyssine and Hyaluronic Acid (Chronologiste) for scalp comfort and fibre resilience
Premium Recommendations:
- Kérastase Bain Satin – deeply nourishes without stripping.
- Kérastase Bain Régénérant Chronologiste – revitalizes scalp and hair with Abyssine and hyaluronic acid.
- Shu Uemura Ashita Supreme Revitalizing Shampoo – infused with Ashitaba extract for renewed strength and shine.
- La Biosthetique Methode Vitalisante Sensitive Shampooing Lipokérine E – lipid-rich and soothing for mature scalps.
Benefits: Restored softness, vitality, and hydration starting at the scalp.
2. Nourishing Conditioners
Why: Aging hair needs intense hydration and lipid replenishment to maintain manageability and shine.
Key Ingredients:
- Shea butter and ceramides for suppleness
- Argan and camellia oils for hydration
- Hyaluronic acid for elasticity
- Ashitaba extract (Ashita Supreme) to fortify strands
Premium Recommendations:
- Kérastase Lait Vital Conditioner – lightweight, everyday moisture.
- Kérastase Chronologiste Fondant Régénérant – luxurious anti-aging treatment with Abyssine and vitamin E.
- Shu Uemura Ashita Supreme Revitalizing Conditioner – revitalizes dull, aging hair.
- La Biosthetique Volume Strengthening Weightless Conditioner – enhances softness and bounce.
Benefits: Smoother, silkier hair that feels nourished from within.
3. Weekly Deep Treatments
Why: Masks restore moisture, rebuild the inner structure, and bring back strength and shine. For deeper care, professional hair treatments can also be tailored to your hair’s specific needs.
Key Ingredients:
- Proteins and amino acids to repair structure
- Avocado and camellia oils for shine
- Ashitaba extract for fortification
- Abyssine and hyaluronic acid (Chronologiste) for anti-aging repair
Premium Recommendations:
- Kérastase Masque Intense – deep nutrition for severely dry hair.
- Kérastase Chronologiste Masque Intense Régénérant – supreme hydration and strength for aging hair.
- Shu Uemura Ashita Supreme Revitalizing Hair Mask – boosts shine and resilience.
- La Biosthetique Volume Strengthening Repair Mask – restores flexibility and vitality.
Benefits: Reinforced structure, weightless hydration, and radiant shine.
4. Lightweight Leave-Ins & Serums
Why: These seal the cuticle, hydrate throughout the day, and protect against external aggressors.
Key Ingredients:
- Panthenol and glycerin for moisture
- Camellia oil for softness and UV defence
- Hyaluronic acid for elasticity
- Vitamin E for antioxidant protection
Premium Recommendations:
- Kérastase Blond Absolu 2% Pure Hyaluronic Acid Serum – deeply hydrates and soothes the scalp while plumping, smoothing, and strengthening hair.
- Kérastase Nutritive Nectar Thermique – heat protectant and daily moisturizer.
- Kérastase Chronologiste Thermique Régénérant – regenerating leave-in with intense shine.
- Shu Uemura Essence Absolue Universal Balm – multipurpose nourishment.
- La Biosthetique Shine Restore Conditioning Fluid – lightweight detangling and protection.
Benefits: Frizz control, suppleness, and a radiant finish.
5. Volume & Density Boost
Why: Aging hair can lose body, so volumizing products help restore fullness and natural lift.
Key Ingredients:
- Hyaluronic acid to plump the fibre
- Gluco-peptides to improve hair texture
- Ashitaba extract to strengthen from root to tip
- Biotin and collagen for volume
Premium Recommendations:
- Kérastase Densifique Bain Densité & Kérastase Densifique Fondant Densité – for fuller, denser hair.
- Shu Uemura Ashita Supreme Revitalizing Serum – boosts volume, shine, and strength.
- La Biosthetique Root Lift Mousse & Volumising Lotion – root-lifting finish.
Benefits: Fuller, bouncier hair with touchable volume and movement.
6. Bond-Building Treatments
Why: Aging hair often has internal bond damage. Bond-building treatments help repair and strengthen hair from the inside out.
Key Ingredients:
- Citric acid and glycine to rebuild keratin bonds
- Abyssine to strengthen fibres (Chronologiste)
- Ashitaba for resilience (Ashita Supreme)
Premium Recommendations:
- Kérastase Première Concentré Décalcifiant Ultra-Réparateur – removes calcium buildup and rebuilds structure.
- Kérastase Chronologiste Sérum Universel – antioxidant and bond-supporting scalp-to-tip serum.
- Shu Uemura Ashita Supreme Serum – boosts strength and helps prevent breakage.
- La Biosthetique Structure Repair Conditioning Spray – fortifies hair during chemical services.
Benefits: Stronger, more resilient hair with improved elasticity.
7. Gentle Detangling
Why: Hair becomes more fragile with age.
Best Practices:
- Use a wide-tooth comb or soft bristles.
- Detangle from the ends upward.
- Apply a leave-in to reduce friction.
Premium Recommendations:
- Kérastase Genesis Défense Thermique
- Shu Uemura Izumi Tonic Rice Water – reinforces hair structure at the core, increasing strength, elasticity, and vitality.
- La Biosthetique Classic Conditioning Spray
Benefits: Less breakage and smoother styling.
8. Heat Protection
Why: Older hair cuticles can be more vulnerable to heat.
Key Ingredients:
- Lightweight silicones for protection
- Abyssine and hyaluronic acid (Chronologiste) for resilience
- Camellia oil for shine
Premium Recommendations:
- Kérastase Genesis Défense Thermique – anti-breakage protection up to 230°C.
- Kérastase Chronologiste Thermique Régénérant – luxurious heat protection with anti-aging actives.
- Shu Uemura Shiki Worker – hydrates, protects, and helps preserve youthful-looking hair texture and shine.
- La Biosthetique Heat Protection Lotion – lightweight defence.
Benefits: Protection without weight or dullness.
9. Scalp Health Matters
Why: A healthy scalp supports stronger, healthier-looking hair.
Key Ingredients:
- Salicylic acid for exfoliation
- Abyssine for soothing (Chronologiste)
- Ashitaba for regeneration (Ashita Supreme)
- Prebiotics for balance
Premium Recommendations:
- Kérastase Symbiose Micro-Peeling Cellulaire – exfoliates and renews.
- Kérastase Chronologiste Pré-Cleanse Régénérant – pre-shampoo detox for scalp and hair.
- Shu Uemura Ashita Supreme Serum – invigorates the scalp and promotes resilience.
- La Biosthetique Traitement Régénérant – supports scalp vitality and healthy-looking hair.
Benefits: A balanced, healthy scalp that supports beautiful hair.
10. UV Protection
Why: UV rays can weaken keratin and fade colour.
Key Ingredients:
- UV filters to help protect against sun damage
- Camellia oil & vitamin E for antioxidant protection
- Moisture-locking emollients
Premium Recommendations:
- Kérastase Soleil Huile Sirène – UV protection + hydration mist.
- Kérastase Chronologiste Huile de Parfum – antioxidant protection with a luxurious finish.
- Shu Uemura Essence Absolue Nourishing Oil – UV protection and shine booster.
- La Biosthetique Soleil Protective Styling Spray – colour preservation and protection.
Benefits: Helps protect against fading, dryness, and oxidative stress.
The FORD Salon Philosophy
At FORD Salon, we believe aging hair deserves premium care with powerful science. Our curated brands: Kérastase, Shu Uemura, and La Biosthetique, offer advanced formulas designed to restore, protect, and illuminate your hair at every stage of life.
Every head of hair is different. Your ideal routine depends on your hair texture, density, scalp condition, colour services, lifestyle, and individual concerns.
Give Your Hair the Care It Needs After 40
Not sure which products, treatments, or ingredients are right for your hair? Book a consultation with the FORD Salon team in Downtown Kelowna. Our stylists can assess your hair and scalp and recommend a personalized routine using professional Kérastase, Shu Uemura, and La Biosthetique haircare. Whether your goal is more hydration, strength, volume, shine, scalp care, or protection, we’ll help you discover a personalized approach to beautiful hair after 40.

