The Brands
We Love
A unique crossroad between scientists & hair stylists
Kérastase was the first line to endow the hairdresser with a more intimate role in hair care prescription, supported by the scientists of L’Oréal Advanced Research. Iconic products continue to benefit from the unique Kérastase blend of expertise and innovation with a deeply sensorial, personalized experience.
SACHAJUAN is driven by the beauty of simplicity. With the increasing complexity of haircare brands the Hairstylists behind SACHAJUAN aimed to make things easier. Working with Swedish scientists since the early 2000’s, SACHAJUAN was crafted with only the ingredients needed for optimal performance: nothing more, nothing less.
The SACHAJUAN range was inspired by the ideas about how hair should look, feel and move, combined with the perspective on the industry and a desire to make hair care easy and understandable for stylists and clients.
The salon environment is still the center of product development, where SACHAJUAN products are not only created, but used infinitely after. SACHAJUAN only create products that perform perfectly for daily professional results. Today this development is guided by the sage experience of Creative Director Sacha Mitic in Sweden.
L’Oréal Professionnel brings a touch of Paris to the whole world. For several years, the brand has been present on the Parisian catwalks. It is only natural that in 2012, L’Oréal Professionnel became an official partner of Paris Fashion Week. This lasting partnership embodies our common values of creation and excellence of craftsmanship.
Celebrate artisanal excellence: Hairdressing requires us to use our know-how, our experience and our hands to embellish the beauty of every client. Keeping this power of transformation intact requires the constant pursuit of perfection and quality.
We demand the best from innovation: L’Oréal’s Advanced Research laboratories are there to make sure that you are always one step ahead, thanks to technological breakthroughs which lead to exclusive new services. INOA, INOA Colour Care, DIA Light & DIA Richesse, Fiberceutic: a host of names that open up infinite possibilities for the profession.
The master who brought beauty to the state of art. The artist Shu Uemura set forth to revolutionize the world of make-up in 1958 and to define new standards of beauty, combining the power of nature to the passion and sensitivity of an artist.
SHU UEMURA ART OF HAIR is a hair care brand with exceptional treatments, hair care and styling formulas, all designed around rare ingredients and precious oils such as camellia oil, musk rose oil or argan oil.
Shu Uemura Art of Hair in-salon Ceremonies. Inspired by Japanese tea ceremonies, a Ceremony treatment delivers exceptional results tailored to your hair’s specific requirements paired with a shiatsu-inspired massage.
“Each salon should exist as an atelier of artists that creates new beauty”.
Mr. Shu Uemura
Founded by an acclaimed hairstylist, RAINCRY creates luxe haircare for the true beauty enthusiast. The artisan-made hair brushes are expertly crafted with the highest quality materials from around the world. Beloved by hairstylists from coast-to-coast and around the world, experience the RAINCRY difference for yourself.